Product Marketing Manager Job Vacancy in East London, South Africa – Technology

Job Description

Position: Product Marketing Manager

Company: Naspers Ltd

Location: East London, South Africa

Experience: 5-7 years of product marketing experience

Education: Bachelor’s degree in Marketing, Business or related field

Employment Type: Full-time

Industry: Technology

Department: Marketing

Salary: SSP 600,000 – SSP 900,000 per annum

Vacancies:1

Company Overview

Naspers Ltd is a global internet and entertainment group with a strong presence in South Africa and a portfolio that spans e‑commerce, fintech, video streaming, and digital publishing. As a leader in the technology sector, Naspers drives innovation across emerging markets, delivering cutting‑edge solutions that connect consumers, creators, and businesses. The company’s commitment to sustainable growth, diversity, and social impact makes it an attractive employer for professionals seeking dynamic career opportunities in South Africa. With a culture that encourages creativity, data‑driven decision‑making, and continuous learning, Naspers offers a vibrant environment for those passionate about shaping the future of digital products.

Job Overview

The Product Marketing Manager will be responsible for defining and executing go‑to‑market strategies for Naspers’ suite of digital products targeting the South African market. This role bridges product development, sales, and customer insights to ensure product positioning, messaging, and launch plans resonate with target audiences. The successful candidate will collaborate closely with cross‑functional teams, conduct market research, and develop compelling content that drives adoption and revenue growth. For more information about Naspers and its mission, visit the official site at https://southafricajobsearch.com/. This position offers a unique chance to influence product trajectories in a fast‑moving technology landscape while contributing to broader South Africa Jobs initiatives.

Key Responsibilities

• Develop and implement comprehensive go‑to‑market strategies for new and existing digital products.
• Craft product positioning, messaging, and value propositions that align with market needs and competitive landscape.
• Lead cross‑functional launch plans, coordinating with product, sales, design, and analytics teams.
• Conduct market research, customer segmentation, and competitive analysis to inform product decisions.
• Create and manage marketing collateral, including datasheets, case studies, webinars, and digital campaigns.
• Monitor product performance metrics, track adoption rates, and adjust strategies to meet revenue targets.
• Collaborate with sales enablement to develop training materials and sales tools.
• Engage with key stakeholders, partners, and influencers to amplify product reach.

Required Skills

• Strong analytical abilities with proficiency in market research and data interpretation.
• Excellent written and verbal communication skills, capable of creating persuasive marketing content.
• Strategic thinking with a proven track record of successful product launches.
• Ability to work collaboratively in fast‑paced, cross‑functional environments.
• Proficiency with marketing automation platforms, CRM tools, and analytics software.
• Creative mindset combined with a data‑driven approach to decision making.

Education

A Bachelor’s degree in Marketing, Business Administration, Communications, or a related discipline is required. Advanced certifications in digital marketing, product management, or data analytics are considered a plus.

Experience

Applicants should have 5‑7 years of experience in product marketing, preferably within the technology or digital services sector. Experience launching SaaS, mobile, or e‑commerce products in South Africa or comparable emerging markets is highly desirable.

Salary

The role offers a competitive salary range of SSP 600,000 to SSP 900,000 per annum, commensurate with experience and qualifications. Performance‑based bonuses and equity incentives may also be part of the compensation package.

Benefits

• Comprehensive medical and dental coverage.
• Retirement savings plan with company matching.
• Generous paid time off and parental leave.
• Professional development budget and tuition assistance.
• Flexible working arrangements, including remote work options.
• Employee wellness programs and gym membership discounts.

Training

• Onboarding program covering Naspers’ product portfolio, culture, and processes.
• Continuous learning opportunities through internal workshops, webinars, and external certifications.
• Mentorship pairing with senior product leaders.
• Access to industry conferences and networking events.

Working Environment

Naspers fosters an inclusive, collaborative workplace where innovation is celebrated. The East London office provides a modern, open‑plan setting equipped with state‑of‑the‑art technology, while also supporting remote work flexibility. Employees are encouraged to share ideas, challenge assumptions, and contribute to a culture of continuous improvement, aligning with the broader goal of creating meaningful South Africa Jobs and career growth.

Application Process

Interested candidates should submit their application through the Naspers careers portal, attaching an up‑to‑date resume and a cover letter outlining relevant experience and motivation for the role. Applications will be reviewed on a rolling basis, and shortlisted candidates will be invited for virtual interviews followed by an on‑site assessment at the East London office.

Equal Opportunity Statement

Naspers Ltd is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees, regardless of race, gender, age, disability, sexual orientation, or any other protected characteristic. We encourage applicants from all backgrounds to apply and join us in driving innovative career opportunities in South Africa.